Monday, October 3, 2022
spot_imgspot_img
HomeFocusFundsInternational Digital Marketing: the new incentive scheme

International Digital Marketing: the new incentive scheme

The Maltese government has launched a scheme aimed at companies to apply for co-financing of direct expenses for international digital marketing in order to promote the company’s products or services in pre-defined markets abroad.

The eligible support measures are:

  • Direct advertising on the main search engines (such as Google Ads or Bing Ads), as long as the expense is targeting an international market;
  • Direct advertising on the main social medial platforms (such as LinkedIn or Facebook) as long as the expense is targeting an international market;
  • Other online platforms with direct digital advertising capabilities such as Taboola, Outbrain, Capterra, Reddit, Quora and others, especially industry and audience-specific online platforms.
  • Digital design costs (visuals, graphics, etc.) of the marketing campaign.

This incentive is open to undertakings whose purpose is to intensify their internationalisation activities with the aim of increasing their export activity.

The beneficiary must be an undertaking registered as one of the following:
a. An undertaking incorporated under the Companies Act Chapter 386 of the Laws of Malta being a partnership en nom collectif, en commandite or a limited liability company.
b. Self-employed persons registered with Jobsplus.
c. Co-operatives with the Co-operatives Board.
d. The following table lists the indicative eligible economic sectors and activities and their respective NACE code:

Malta Business Agency offers support to companies that are interested in promoting their brand in Italy or other foreign countries.

Our team will support you in the presentation of the application to the national call for proposals, as well as in the drafting and development of a marketing project.

We are partners ofspot_img
spot_img
spot_img

Related articles

LIFE FOSTER published the results of the project to prevent food waste

The Institute of Tourism and the Malta Business Bureau of Malta involved in the life foster project to reduce the percentage of food waste in the catering sector.

New call for a European network to support Ukrainian startups

The call "Pan-European network of startup associations to support the integration of Ukrainian tech innovators into European ecosystems and to enhance their operations in...

DIGITbrain: the call for innovative manufacturing

H2020 DIGITbrain project, funded by EC, includes Financial Support to Third Parties (FSTP) under two Open Calls. DIGITbrain has the ambition to transform the...

Funding focus
Discover the news in the dedicated section